In a special study, GWI surveyed 4,438 internet users aged 16-64 in 🇺🇸 and 🇬🇧 and categorised them into three categories:
- Digital Detoxers (19%): been on a full digital detox, either while travelling or for any other extended time;
- Digital Dieters (51%): taken steps to cut down their time spent online, such as restricting usage around bedtime;
- Digitally Comfortable (30%): haven’t felt the need to cut down/out their online activities.
Digital detoxers and people who take more moderate means to limit their usage have the same priorities: to spend more time with their families, take part in offline activities, and focus on their health.