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📡 The Culture War

Hello and welcome to Pulse — the weekly techie/businessy newsletter from @perspectiveix. I’m your host, Ben, and i think Pulse needs some changes, what do you think?
i’ll keep this intro short… what’s your favourite type of music? i love alt metal and seether’s new song has been my ear-worm of the week… what’s your song of the week? add it to this playlist on spotify. let’s share some culture, eh?
also, if you use pinterest, let’s connect. it’s super underrated and i love it. we’ll talk about it later in more depth.
oh, and anyone of you using iOS 14 beta? i’m having this problem with instagram
alright, now, let’s get to this week’s newsletter…

  • Facebook’s blue nav bar, Leaked Pixel 5, and Fortnite [link]
  • Amazon’s sweet deal with Apple, Tesla to save lives, and Adobe screwing Lightroom users [link]
  • Apple reached $2T, Facebook cracked down on QAnon, and More Zoom [link]
  • Putin’s hack order, Faster MRIs with AI, and SpaceX making history — again [link]
  • Apple-Epic Stand-off, Google’s troubles in Australia, and TikTok’s new potential buyer [link]
  • Facebook Messenger on Instagram, and Trump on Triller [link]
Don’t just scratch the surface when talking culture - Credit: Sebastian Pichler on Unsplash
Don’t just scratch the surface when talking culture - Credit: Sebastian Pichler on Unsplash
Back in 1997, “The Talent War” became a thing when McKinsey & Co made it so.
Their idea being, if you can attract enough good people to your cause, you can climb any mountain, win any battle, kill any dragon, do whatever you want.
In other words, with talent, anything is possible.
The trouble, of course, is that your competition wants and needs that talent just as much as you do, and will fight fiercely to get it, hence the so-called war.
The interesting thing from our perspective is that the secret to recruiting talent is having a culture that would attract said talent. Get the culture right, and the talent follows. Get it wrong, and your best talent will leave you like rats leaving a sinking ship.
This means, if you think about it, the real war really isn’t for talent. The real war is for culture. THAT is where the real fight is.
Welcome to The Culture War.
a very interesting look at culture in business and recruitment; however, i think it’s not limited to to the inside of a business. culture is what attracts the most attention; a brand is part of a culture for its customers… i think this short article has so many different levels… read it more than once with different parts of a business in mind…. you’ll see what i mean.
Media Nations 2020 - Ofcom
Crypto apps see highest growth on record in July 2020
canva’s new feature… well, it’s canva — and it’s pretty good.
  • Waflee: an effortless way to connect to Wi-Fi
great for when you want to share a wifi network…
give it a try… it’s pretty cool
  • Twitter is thinking about “Quote” instead of “Retweet with comment” [link]
  • LinkedIn is working on “Discover” feed, it’s like Stories but vertical [link]
  • TikTok is working on the possibility of recording clips lasting 3 minutes [link]
  • Twitter is working to support Fleets [DM responses] on the web app [link]
You 2.0: Loss And Renewal - Hidden Brain
🐦 TWEETS of the WEEK
Thoughts Are Seeds
“You have no friends. You have no enemies. You only have teachers.”

~Buddhist proverb
Nassim Nicholas Taleb
How you did in this pandemic, as a country, a village, a business, a group, or an individual, whether emotionally, economically, or morally, is an indication of how robust you are and how fit you will be for the next decades.
Ashley Hamilton
Everything I know about the stock market is from accidentally googling 2 or 3 letters when I meant to type in a full website
😂  fair enough - Credit: Dankaay/Reddit
😂 fair enough - Credit: Dankaay/Reddit
Charles Etoroma
Riddle me this —Why are social media managers the last to know things but have to be the first to act?
That's all for this week...
current mood...
current mood...
if you have reached all the way down here, you should kinda really like pulse… why not recommending it to a friend?
when you make good recommendations to other, you’ll look smart. just sayin’
Don’t miss out on the other issues by @PerspectiveIX
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[ Manchester, UK ]